The Home of Christmas Shopping

Unique Audience

A Unique Audience

An audience of over 30,000 is anticipated at Spirit of Christmas Fair 2009. No other Christmas consumer fair attracts the same quantity of discerning, high-spending visitors who spend such a significant amount of money on the products and services they find at the Fair.

Key Fair Facts

  • Visitors - 30,500, 91% of which do not attend any other Christmas Fair.
  • Encompasses richest 10% in the country
  • Average household income - £88k
  • Average age - 45
  • Gender - 83% female
  • Social grade - 71% of database (70,000) come from the wealthiest ACORN segments in the country
  • Geographical profile - 78% of our audience live within 50 miles of Olympia
Scarlett JewelleryJames Purdey & SonsCase Distillery